A marketplace built for the makers.
Kindred is a marketplace for independent clothing labels — the six-people-in-a-room kind, the one-owner-cutting-in-a-basement kind. We built it because the people we’d actually want to buy from can’t compete on Google Ads and won’t wholesale to Nordstrom, so nobody finds them. That’s the whole problem. This is the whole product.
What Kindred is not
Not a fast-fashion aggregator. Not a re-seller — we never hold your inventory. Not a social network with a shop bolted on. The feed is optional; the marketplace is the point.
How we make money
Brands keep 100% for their first 90 days. After that, Kindred takes 8% of each order. Nothing else — no listing fee, no featured-placement upcharge, no monthly plan.
Who's on Kindred
0 independent labels at launch, most under 5,000 followers, most producing in small runs, many made-to-order. Onboarding takes five minutes and asks about the questions shoppers actually care about — where a piece is made, what it's made of, how many pieces exist.
Who runs it
A small team in Paris and Portland. If you want to reach us, say hello here.